For over a century, Good Housekeeping UK has been one of the most influential lifestyle publications in Britain. From practical household advice to independent product reviews and inspirational recipes, it’s a magazine that millions of readers turn to every month. Backed by expert testing and real-life usability, it remains the gold standard in household journalism.
Whether you want help choosing the right mattress, need advice on decluttering your kitchen, or simply want a hearty recipe that works every time, the brand’s reputation for accuracy and trustworthiness keeps it at the forefront of British media.
A Century of Authority in Every Issue
Launched in the UK in 1922 by the Hearst Corporation, the publication built its legacy by delivering clear, actionable advice. Over time, it evolved into a multi-platform powerhouse that reaches millions of readers in print and online.
The brand’s editorial tone blends authority with warmth—always informative but never overwhelming. From newlyweds setting up a home to retirees enjoying quiet luxury, its content resonates across generations.
Good Housekeeping UK Subscription Options
Subscribing offers much more than just a magazine in your mailbox. It’s a gateway to perks, expert content, and exclusive experiences.
| Subscription Plan | Price per Year | Perks Included |
|---|---|---|
| Print Only | £44.99 | Monthly delivery + free gift |
| Digital Only | £35.99 | Access via app or browser |
| Print + Digital | £64.99 | VIP Club access + extra competitions |
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Welcome gifts such as cookware, skincare sets, or branded totes
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Access to VIP Club, including masterclasses and prize draws
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Priority in competitions
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Downloadable eBooks, checklists, and guides
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Discounts from trusted partners
Subscriptions are available through platforms like Hearst, Magazine.co.uk, and Pocketmags.
Good Housekeeping UK Competitions
One of the magazine’s most appealing features is its ongoing reader competitions. These range from large national giveaways to exclusive subscriber-only draws.
Recent Competitions Have Included:
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Luxury spa weekends in the Lake District
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Dyson Supersonic Hairdryer giveaways
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£500 gift card to M&S
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KitchenAid mixers and blenders
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All-inclusive holiday packages across Europe
How to Enter:
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Online via the official Good Housekeeping website
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Print entry forms included in physical issues
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Additional entries for subscribers or VIP Club members
Competitions typically run monthly and are available only to UK residents over 18.
What’s Inside Each Issue?
Each edition follows a tried-and-tested formula of useful advice, tested recommendations, and seasonal inspiration.
Regular Sections:
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Food & Recipes: Triple-tested meal ideas
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Home & Cleaning: Practical tips that actually work
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Health & Wellness: Backed by professionals
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Beauty & Fashion: Honest, age-inclusive reviews
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Consumer Advice: Testing insights from the Institute
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Inspiration: Celebrity interviews and reader stories
Best Mattress Good Housekeeping UK
When it comes to mattress reviews, few sources are as trusted as Good Housekeeping. Through its Institute, mattresses are tested for comfort, support, temperature control, and durability.
| Mattress Model | Type | Overall Score | Best For |
|---|---|---|---|
| Emma Original | Memory Foam | 9.5/10 | Pressure relief & value |
| Simba Hybrid Pro | Hybrid | 9.3/10 | Zoned support |
| Nectar Sleep | Memory Foam | 9.0/10 | Budget shoppers |
| Brook + Wilde Elite | Hybrid/Luxury | 9.2/10 | Luxury comfort |
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Edge support and motion isolation
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Heat retention and breathability
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Ease of setup and delivery experience
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Durability over simulated years of use
All mattress reviews are updated regularly to reflect market changes and consumer feedback.
Good Housekeeping UK Air Fryer Reviews
As air fryers become essential appliances in modern kitchens, Good Housekeeping UK leads with trustworthy, lab-tested reviews. The Institute tests air fryers for performance, ease of use, and energy efficiency.
Top-Rated Air Fryers:
| Brand & Model | Capacity | Key Feature | Score |
|---|---|---|---|
| Ninja Foodi Dual Zone | 7.6L | Dual-basket cooking | 9.5 |
| Tower Vortx 5-in-1 | 11L | Rotisserie and baking | 9.2 |
| Instant Vortex Plus | 5.7L | Digital presets + reheat | 9.0 |
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Chip crispiness and even cooking
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Noise levels during operation
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Cleaning and dishwasher compatibility
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User interface and button layout
These air fryer reviews have helped thousands of readers make the right decision without relying on biased retailer feedback.
Good Housekeeping UK Reviews You Can Trust
Unlike influencer-driven recommendations, Good Housekeeping UK operates its own testing lab—the Good Housekeeping Institute. This ensures independence, precision, and transparency in all reviews.
Product Categories Reviewed:
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Appliances: Fridges, vacuums, coffee makers
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Skincare & Cosmetics: Moisturisers, serums, mascaras
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Cookware: Non-stick pans, slow cookers, blenders
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Home Essentials: Irons, carpet cleaners, laundry products
Review Process Includes:
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Laboratory testing
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Long-term use trials
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Energy consumption analysis
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Safety and compliance checks
Products that meet high performance standards receive the Good Housekeeping Seal of Approval—a badge of trust recognised across the UK.
The Good Housekeeping Institute Explained
The Institute is the backbone of product reliability for the brand. It is staffed by chemists, engineers, nutritionists, home economists, and consumer advocates.
Institute Services:
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Product testing and verification
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Recipe development
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Consumer research
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Advice columns and Q&A responses
The Institute’s seal is so respected that many manufacturers actively seek it as proof of their product’s quality.
Digital vs Print: Which Version Is Right for You?
| Format | Strengths | Ideal For |
|---|---|---|
| Premium visuals, collectibility, tactile feel | Traditional readers | |
| Digital | On-the-go access, searchable articles | Tech-savvy, minimalist households |
| Bundle | Combines both formats + VIP perks | Long-term fans and subscribers |
Each format includes full access to recipes, product reviews, competitions, and back issues.
Inside the VIP Club Experience
The VIP Club is offered exclusively to bundle subscribers and includes members-only benefits.
VIP Extras:
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Priority access to new competitions
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Invitations to subscriber-only events and webinars
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First-look access to the latest reviews
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Free product testing trials
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Exclusive beauty and food samples
VIPs also receive bonus digital content not included in standard issues.
Celebrity Interviews and Reader Highlights
The magazine’s emotional core lies in its real-life content. It combines famous faces with relatable reader stories to create a deep human connection.
Notable Features:
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Mary Berry on life lessons and holiday meals
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Judi Dench discussing resilience and aging
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Davina McCall opening up on confidence and midlife beauty
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Reader stories about overcoming adversity, reinventing careers, or building sustainable homes
These features uplift and inspire readers, reminding them that every household has a story worth telling.
Good Housekeeping UK Online and Social Media Reach
The publication now reaches more readers through digital platforms than ever before.
Key Online Channels:
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Website: Daily updated with recipes, reviews, and buying guides
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YouTube: Tutorials, cooking demos, and product testing footage
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Instagram: Seasonal home tips, reader makeovers, and cover reveals
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Facebook: Community engagement, reader polls, and sneak peeks
Popular tags:
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#GHApproved -
#GHRecipes -
#GHBeautyFavourites
Social engagement helps bring the magazine to life beyond the printed page.
Frequently Asked Questions
Is Good Housekeeping UK a reliable source for reviews?
Yes. All reviews are performed by trained experts at the Good Housekeeping Institute, independent of brand influence.
FAQs:
Is housekeeping a good job in the UK?
Yes. Housekeeping is a stable and flexible job in the UK, offering steady income and strong demand in homes, hotels, and care facilities.
What is Good Housekeeping UK about?
Is a leading lifestyle magazine offering expert advice, tested product reviews, recipes, and cleaning tips for British households.
What are the 5 elements of good housekeeping?
The five key elements are:
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Cleaning
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Organising
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Maintaining
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Safety
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Decluttering
How much should you charge for housekeeping in the UK?
Rates typically range from £12–£25 per hour, depending on the task, experience, and location. Live-in roles can earn £400–£650 weekly.
Final Thoughts:
As trends shift and media formats evolve, Good Housekeeping UK continues to deliver trusted advice that meets modern demands. Its commitment to transparency, testing, and reader service makes it one of the most reliable lifestyle resources in Britain.
Whether you’re comparing air fryers, cooking dinner for the family, entering a competition, or decluttering your home, the brand provides real value, month after month.
With a blend of tradition and innovation, it proves that being helpful never goes out of style.
